Problem Definition Done RightExamples of how good problem definition leads to optimal solutionsMay 8May 8
Common Mistakes in SWOT analysesHow to do it right to improve its effectiveness for strategy formulationApr 27Apr 27
Gaining Trust for Digital CommerceTrust is the “currency” for business and especially so for online business.Oct 2, 2022Oct 2, 2022
Introduction to the CONCEPT of Content MarketingRevisiting the development of traditional media to understand the blueprint for content marketing using modern media platformsFeb 10, 2022Feb 10, 2022
What is Narrative Marketing?… and why should you care?Every brand is looking at creating content. But there are multiple contributors to the brand narrative. How can brands manage them?Jan 21, 2022Jan 21, 2022
Apple makes brilliant comeback with 2020 CNY videoA review of Chinese New Year videos for 2020. iPhone 11 pro’s “Daughter” touches heartstrings with great storytellingJan 20, 2020Jan 20, 2020
The problem with Team BuildingTeam building activities have not evolved to build teams effectively. Working on actual projects with proper incentives may be a better…Nov 26, 2019Nov 26, 2019
